About
About
I'm Chuck Griffith
I’m a UX executive and storyteller with a track record of driving growth and clarity across complex digital ecosystems in healthcare, finance, and consumer goods. I’ve led global teams, redesigned enterprise platforms, and shaped product strategy for companies like Visa, Salesforce, and Emirates Airlines.
I'm Chuck Griffith
I’m a UX executive and storyteller with a track record of driving growth and clarity across complex digital ecosystems in healthcare, finance, and consumer goods. I’ve led global teams, redesigned enterprise platforms, and shaped product strategy for companies like Visa, Salesforce, and Emirates Airlines.
Leadership in Design
Design is a tool for clarity and change. I lead with research, ask the right questions, and build systems that align teams and drive results. When done right, design isn’t just usable—it’s a strategic advantage.
Team Leadership & Collaboration
I lead by creating the conditions for great work: clear direction, shared ownership, and a culture of trust. Whether I’m mentoring designers or aligning cross-functional teams, I prioritize communication, accountability, and momentum.
Strategy & Data-Driven Decisions
Design is only as good as the reasoning behind it. I pair qualitative insights with data to shape decisions, whether the goal is adoption, conversion, or satisfaction. Strategy isn’t just the plan; it’s how we prioritize, test, and evolve with purpose.
Design as a Force for Growth
Design isn’t just a service layer. It’s a growth engine. I use experience design to make products scalable, human, and distinct. When design aligns with business goals, it does more than support the roadmap. It accelerates it.
Leadership in Design
Design is a tool for clarity and change. I lead with research, ask the right questions, and build systems that align teams and drive results. When done right, design isn’t just usable—it’s a strategic advantage.
Team Leadership & Collaboration
I lead by creating the conditions for great work: clear direction, shared ownership, and a culture of trust. Whether I’m mentoring designers or aligning cross-functional teams, I prioritize communication, accountability, and momentum.
Strategy & Data-Driven Decisions
Design is only as good as the reasoning behind it. I pair qualitative insights with data to shape decisions, whether the goal is adoption, conversion, or satisfaction. Strategy isn’t just the plan; it’s how we prioritize, test, and evolve with purpose.
Design as a Force for Growth
Design isn’t just a service layer. It’s a growth engine. I use experience design to make products scalable, human, and distinct. When design aligns with business goals, it does more than support the roadmap. It accelerates it.
"Chuck's leadership didn’t just unify and inspire us—it fundamentally changed how we approach design. He raised the bar, brought new energy to our work, and left an undeniable mark on our company’s design excellence."
Anthony Pearson
Design Ops, PPL
"Chuck's leadership didn’t just unify and inspire us—it fundamentally changed how we approach design. He raised the bar, brought new energy to our work, and left an undeniable mark on our company’s design excellence."
Anthony Pearson
Design Ops, PPL
"Chuck's understanding of UX for marketing was revelation in our company. He brought a passion that pushed everyone to look at what they were doing differently, question the status quo, and then look for ways to make it better, and optimize."
Malachy Walsh
Creative Director, Salesforce
"Chuck is a product design visionary who brings strategic clarity from research to design execution. He challenges convention and elevates how teams think about user experience, content, and long-term business impact."
Melinda Belcher
Executive Director, JP Morgan
"Chuck is a product design visionary who brings strategic clarity from research to design execution. He challenges convention and elevates how teams think about user experience, content, and long-term business impact."
Melinda Belcher
Executive Director, JP Morgan
"Chuck is a product design visionary who brings strategic clarity from research to design execution. He challenges convention and elevates how teams think about user experience, content, and long-term business impact."
Melinda Belcher
Executive Director, JP Morgan
"Chuck is a product design visionary who brings strategic clarity from research to design execution. He challenges convention and elevates how teams think about user experience, content, and long-term business impact."
Melinda Belcher
Executive Director, JP Morgan
"Chuck is a product design visionary who brings strategic clarity from research to design execution. He challenges convention and elevates how teams think about user experience, content, and long-term business impact."
Melinda Belcher
Executive Director, JP Morgan
See the Work. Understand the Thinking.
Explore case studies showing how I tackle complexity, lead teams through change, and deliver design with measurable impact.
See the Work. Understand the Thinking.
Explore case studies showing how I tackle complexity, lead teams through change, and deliver design with measurable impact.
See the Work. Understand the Thinking.
Explore case studies showing how I tackle complexity, lead teams through change, and deliver design with measurable impact.